Digital Strategy

The importance of a digital strategy cannot be underestimated. An effective digital strategy will ensure that your online initiatives make sense in the context of your overall business strategy. A digital strategy also gives you a way to get clear, transparent ROI (Return On Investment) of your marketing spend.

Email marketing

Building, nurturing and harvesting your database is fundamental to driving growth. We design email marketing campaigns that help drive both strategic and tactical objectives.

PPC (pay-per-click)

To improve performance in the short-term, we devise paid media strategies (including paid social media) to help businesses deliver leads and drive sales. 

Social media

Building your brand’s presence on social media is a crucial part of the digital marketing mix. We support businesses with organic and paid social media campaigns.

PAYG Marketing

The digital marketing landscape is constantly evolving–keeping up with all of the changes across disciplines is time-consuming. We offer access to a wealth of digital marketing expertise for as little or as long as you need it.

How we do it

Review

Through one-to-one and group consultation, we review your business to build a solid understanding of your requirements, challenges and opportunities.

Audit

We dive deep into the data, look at your site and social media analytics, and take advantage of sophisticated tools to see how your business is performing online compared to your competitors.

Design

From the audit, we identify the most relevant online opportunities for your brand and devise a digital marketing strategy that underpins your commercial objectives.

Develop

We develop the plan for all the relevant channels, create assets, write content and optimise campaigns for online performance, setting clear KPI’s

Execute

We set up and optimise campaigns, and we track, monitor and report on performance. Reports are monthly and reviews are quarterly.

 

For a FREE consultation, get in touch today!

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Proud to be partners and suppliers of:

 Alto British Council Capsi Acepi